As an overseas entrepreneur or startup taking advantage of all tech solutions available online today, you are using Asana or Trello to be very organized and productive, you are storing your files on Google Drive and Dropbox, you are using Twitter and Facebook to raise your target’s awareness on your products or services, and broadcasting videos through your Youtube channel, because video content is must.
You are also using the best SEO tools and strategies, and following a strong content strategy to market your brand, applying an email tactic through Mailchimp to nurture your audience with relevant infos that you are collecting on Feedly. You are probably also backed by several freelancers that you are hiring on Upwork.
Your business is doing quite well and you want to grow in a challenging market. So you are settling your operations in China but you are figuring out that the majority of the tools used out there, in your country, are useless in here, because of the GFW (great firewall), or simply because your Chinese team is not used to them. Worse, you are realizing that your prospects and customers are different from those you used to know and that you need to adapt to them.
You are lost.
But then you dig deeper and you realize that all those tools have Chinese equivalents. You understand as well that a lot of amazing Chinese tools can help you reach your audience more efficiently, and run your business smoothly in China.
Here is a list of the 50 must-have tools to grow your startup in China.
If you want to dig deeper in the tech digital side of marketing, this link is very useful. https://www.cnbusinessforum.com/chinese-digital-marketing-tools/
Data and Analytics
If you want to dig more, here is the perfect link: https://www.quora.com/What-are-the-most-popular-project-freelancer-websites-in-China
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