INNOVATE, ADAPT,

MOVE FAST, COLLABORATE

85% of CEOs and corporate strategists talk about innovation because they know it is imperative to sustain growth. Few of them, however, are doing the real thing. Innovation theater (hackathons, challenges, startup events) are everywhere and incremental changes are touted as the solution to survive disruption. The real impact, however, is often nowhere to be found in the aftermath of such activities.

The high performing companies of today are usually the first movers; bold adventurers who are experts at leveraging outside capabilities to frequently re-invent themselves.

Today's business world is not about protecting competitive advantages anymore, but rather, focusing on the actual needs of customers and users, the missing elements in Porter's dying strategy thesis.

No longer is innovation driven by R&D centers that have not taken an innovation to market since their inception. Nor is innovation a lengthy process of strategizing and planning. Innovation IS execution. Trying things, breaking things, solving problems, connecting and collaborating with others, failing and through failure, ultimately succeeding.

This is what we strongly believe.